Business Intelligence Vendor Yellowfin to Exhibit at TDWI Munich 2016

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Global Business Intelligence (BI) and analytics software vendor, Yellowfin, announced that it will be a ‘gold’ event sponsor at The Data Warehouse Institute’s (TDWI) 2016 Munich Conference.

Munich, Bavaria, Germany, June 10, 2016 -- The largest gathering of BI experts and leaders in Europe, TDWI’s Munich Conference will be held 20 – 22 June 2016 at Germany’s MOC – The Event Center, in Munich. The event will address the change sweeping the BI industry, aiming to educate attendees on technology trends such as self-service analytics, advanced analytics, automation and the Internet of Things.

As a TDWI Munich sponsor, Yellowfin will be demonstrating how widespread user adoption is critical to underpin successful BI deployments, exhibiting at booth number three.

For more information, and to register for TDWI Munich, GO HERE:

Yellowfin Managing Director for EMEA, Peter Baxter, said that, even amidst the constant change currently defining the BI industry, one thing had always remained true: For organizations to generate return on investment from reporting and analytics initiatives, end-users must actively embrace the BI software implemented.

“Adoption rates in the BI industry are notoriously low,” said Baxter. “According to the latest version of the world’s largest annual study of BI end-users, BARC’s The BI Survey 15, the average proportion of employees using BI software is just 17 percent. The same study found that Yellowfin’s BI platform has achieved user adoption rates over twice the industry average [39 percent] amongst client organizations."

“Because we believe that data analysis is most valuable when shared, Yellowfin empowers business users and analysts to collaboratively work together to deliver better data-driven insights and facilitate a culture of pervasive fact-based decision-making.”

TDWI’s 2016 Munich Conference provides fast paced and challenging education on a wide range of BI topics, including Big Data, predictive analytics, data visualization and self-service analytics.

“With the constant change in the industry across Europe, TDWI Munich offers attendees the perfect opportunity to network with peers, industry experts and leading technology providers in order to understand and harness that change to ensure the success of their own BI projects.”

View the full agenda for TDWI Munich HERE:

About Yellowfin:
Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a highly intuitive 100 percent Web-based reporting and analytics solution. Yellowfin is a leader in mobile, collaborative and embedded BI, as well as Location Intelligence and data visualization.

Over 10,000 organizations, and more than 2 million end-users across 70 different countries, use Yellowfin every day. For more information, visit

For regular news and updates, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence), YouTube (Yellowfin Team) or email to subscribe to Yellowfin’s free e-newsletter.

For further media information, interviews, images or product demonstration, please contact:

Tom Campbell, Marketing Manager EMEA, on +44 (0)1908 887 233 or

Lachlan James
Unit 10, Whittle Court
Davy Avenue, Knowlhill
Milton Keynes, MK5 8FT
+44 0 1908 887 233

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Business Intelligence, Analytics Software, Bi Tools, Data Visualization,


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